Lady JayDee marks 25 years in the game with a new era and a new single, “Po Po”

Lady JayDee, the undisputed queen of Bongo Flava, isn’t just making a comeback—she’s kicking off a milestone year with purpose.

Her new single “Po Po” marks not only her first release of 2025 but also celebrates an incredible 25 years in the music industry. And she’s not doing it quietly.

The single is the first to drop under her new distribution deal with Universal Music Group East Africa, a move that signals a sharp pivot into broader global visibility.

For JayDee, this isn’t just a release—it’s a statement: she's still here, still evolving, and still setting the tone for Tanzanian music.

“Po Po” is more than just a track; it’s a deeply personal reflection wrapped in rhythm. It captures her gratitude for surviving and thriving in an industry that’s notoriously unkind—especially to women.

Over two and a half decades, she’s faced the battles, the wins, the breakdowns, the reinventions. And through it all, she’s built a legacy without shortcuts or scandals.

According to the artist, the inspiration behind “Po Po” came from a moment of spiritual clarity. Recording it brought a sense of calm, joy, and something sacred—an energy that’s clearly embedded in the music itself.

For her, it’s not just a personal anthem; it’s a source of strength for anyone who’s pushing through their own challenges.

JayDee wants this song to be a spark for her listeners. A reminder to be brave. To believe. To keep going.

Throughout the creation of the track, she was keenly aware of how far she’s come—and how many didn’t make it this far. “Many of the people I started with are no longer here,” she reflected. “But I was given the strength to face everything that came my way.”

Her journey, unmarred by controversy, is rare. In an industry that often devours its own, JayDee’s reputation remains spotless. She takes pride in that—not as a vanity point, but as proof that staying grounded is still possible in the spotlight.

“It feels good,” she says of the milestone. “I feel favored. I don’t take any of this for granted.”

“Po Po” isn’t just a celebration of longevity. It’s a reminder of what happens when talent, discipline, and integrity stay in the same room long enough. Lady JayDee didn’t just survive the music industry—she’s still shaping it.