How to recreate supermodel Shalom Harlow's viral 90s runway makeup

The 90s were a golden era for fashion, and one supermodel who embodied this era was Shalom Harlow. Renowned for her ethereal presence, Shalom Harlow’s runway looks became iconic - especially her unforgettable makeup. Because of this, her 90s supermodel glam has resurfaced on social media, with beauty lovers eagerly recreating the look.

Creators all over social media - TikTok especially - are recreating Shalom's iconic look using a viral sound from an interview she gave for the 1999 fashion documentary Unzipped. In the clip she introduces herself saying, “My name is Shalom Harlow. I’m a model. A muse.” This famous line paired with makeup transitions has become the perfect audio for creators to show their recreations of the iconic makeup look. 

The supermodel's look features sculpted cheeks (defined bone structure characterised this era), frosty eyelids, whether it be blue, white, light purple, etc., soft velvety skin, sharp sculpted brows, eyeliner, mascara, deep red lips, and rosy cheeks. Recreating this iconic look is not as complicated as it may seem. Proper skin prep and base is the secret to a successful beauty look. Start by prepping your skin with a hydrating primer to ensure a smooth application. For foundation, the aim is to keep it a light and velvety as possible, so opt for a light formula to create a natural finish. YouTuber, Lara Look, provides an easy tutorial on how to recreate the look. 

With over 28 thousand recreations of this iconic look, here are just a few of our favorites: